From the monthly archives: April 2010
An unusual title, but to find out how your customers’ needs are changing you need to go out and experiment. Not just experiments around new offerings, new supporting services and new markets, but new ways of inter-acting with customers and potential customers too. Reporting back on the learning from this “innovation agenda” should be part [...]
Unlikely bedfellows you may think, but two articles from the Institute of Fiscal Studies[1], [2] can help us to see the type of future that may await us, particularly for the losers of the Great Recession, those that I call the “bloc #3“. The key points from the above articles are: (1) Public sector spending [...]
The current debate on the size of bankers’ bonuses and new regulation approaches emerging from both the US and EU may miss the most important point. The most important point is that the developed economies’ grip on the international institutions that shape the working of the global economy will weaken and faster than you may [...]
Tip #2: Who are your most profitable customers? It’s surprising the number of businesses that cannot answer this question. A simple activity-based costing exercise, linked to the expected longevity of your client relationships, can produce rich results. You should aim to be able to populate this matrix: This is a valuable exercise as you will [...]
This is the the first in a series of tips or suggestions to help you and your business make the most of the economic recovery. The first tip is aimed specifically at business to business organizations: Tip #1: Do you understand who are the new decision-makers and what they want? Chances are that the recession [...]
Overview This post considers the implications of a long , slow L-shaped recovery in the developed economies. The outcome could be a divided world, with the developed economies split into two groups or blocs. In the scenario presented here, the lasting effects of the Great Recession are felt as seismic changes in both the political [...]
A recent McKinsey survey Economic Conditions Snapshot, February 2010: McKinsey Global Survey results[1] is interesting reading – especially Exhibit 2. Exhibit 2 looks at how executives propose to deal with a new economy. It is heartening to note that a large proportion (48%) plan to introduce new products and services to take market share from [...]
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