Social Networking and the Web: An unreliable distribution channel?
This article challenges the value of the web and social networking as strategic tools. Continue reading
Tag Archives: generation y
Behavioural Shifts: An X, Y or M issue?
In my last entry I focused on looking at behaviours and responses to the downturn from a B2B perspective – judging the likely winners and losers amongst business customers. But what about consumers? Will their attitudes change? My argument is … Continue reading